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PRODUCT DOSSIER / REVENUE RESEARCH

Clay Revenue Estimate: August 2026 Checkout Scenario

Model Clay’s August checkout signal with its monthly Launch price, inspect the calculation and distinguish a workspace subscription from company revenue.

AUGUST 2026 / EVIDENCE SNAPSHOT

What is Clay’s modeled monthly revenue?

At an assumed 30% checkout conversion and a $185 monthly subscription price, the August payment-path observation produces a $1.30M revenue scenario. This is a model output, not a company disclosure.

August checkout referrals23.4kapp.clay.comcheckout.stripe.com
Selected monthly price$185Launch
Evidence statusScenario estimateReviewed 2026-09-19

Inspect the revenue calculation

Modeled monthly revenue · August 2026 activity$1.30M

23.4k visits × 30% × $185

A what-if calculation, not Clay’s reported revenue or MRR. The default assumes every converted visit buys the selected monthly plan. Prices reviewed in September are applied to August activity; historical August pricing is not verified.

Conversion sensitivity at the selected price

Illustrative assumptions, not a confidence interval
Conversion assumptionMonthly scenario
10%$433.1k
30% · base case$1.30M
50%$2.17M

Which price enters the model?

Launch · $185/month

Monthly was selected on the official page: default Launch is $185/month, combining $60 actions and $125 data credits. The $167 annual equivalent is excluded; higher usage tiers are not assumed.

Price review: 2026-09-19. The selected plan is a research assumption, not a measured average selling price or proof of the most frequently purchased tier.

Check the official pricing source ↗

Read the signal in business context

The price includes two capacity inputs

Clay’s default monthly Launch configuration combines action capacity with data credits. Larger configurations and added credits can change the invoice, so the selected $185 is a reproducible starting configuration rather than a claim about realized average customer spending.

Keep the observed application domain intact

The supplied CSV records app.clay.com. This model uses that exact row and does not combine it with unrelated domains containing the word clay. It also does not replace the absolute visit value with a rounded displayed share.

Revenue and valuation need different evidence

A checkout scenario can help compare a payment-path signal under stated assumptions. It cannot establish enterprise contracts, existing recurring revenue or a financing valuation. Those questions need dated financial disclosures, not a multiple applied to traffic.

Questions about Clay revenue

Why select Launch rather than Growth?

Launch provides a regular monthly configuration for smaller teams. The choice is an explicit modeling assumption; no sales mix was measured.

Are top-ups included in this estimate?

They are not priced separately. If a material share of visits buys credits, a subscription-only price may misstate the value of those transactions.